
GenAI for Marketers, Content Creators & Social Media Managers
Dive into the fascinating world of generative AI, where machines don't just analyze, they create entirely new content. Imagine AI writing captivating copy, emails, articles, reports or designing stunning visuals in half the time – while maintaining your style or brand voice. Join us for this event and discover the endless possibilities AI holds for content creators like you.
You’ll explore key concepts like machine learning and neural networks, the fundamentals of GenAI and the broader implications and responsibilities associated with creating content in the digital age. You’ll learn what generative AI is, the challenges it presents and the solutions it offers. And you’ll evaluate live demonstrations of pre-trained generative AI models and discuss and practice real-world-applicable techniques.
Register now for this LIVE, virtual course today and get ready to unlock a new perspective on creativity and innovation!
Course Outcomes
- Master AI-driven tools tailored for content creators
- Streamline brainstorming and outlining tasks through automation
- Explore new avenues for creativity and innovation
- Stay ahead of the curve and gain a competitive edge in your industry
- Position yourself as a forward-thinker, a visionary who drives change
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Course Agenda
Event Dates & Locations
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Live Virtual Workshop
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GenAI for Marketers, Content Creators & Social Media Managers
Dive into the fascinating world of generative AI, where machines don't just analyze, they create entirely new content. Imagine AI writing captivating copy, emails, articles, reports or designing stunning visuals in half the time – while maintaining your style or brand voice. Join us for this event and discover the endless possibilities AI holds for content creators like you.
You’ll explore key concepts like machine learning and neural networks, the fundamentals of GenAI and the broader implications and responsibilities associated with creating content in the digital age. You’ll learn what generative AI is, the challenges it presents and the solutions it offers. And you’ll evaluate live demonstrations of pre-trained generative AI models and discuss and practice real-world-applicable techniques.
Register now for this LIVE, virtual course today and get ready to unlock a new perspective on creativity and innovation!
Session 1: Introduction to Generative AI
- Define generative AI and its role in content creation
- Describe the mechanics of GenAI — how its training and predictive capabilities work
- Explore real-world applications of GenAI in various industries
- Discuss the ethical considerations associated with using GenAI for content creation
Session 2: GenAI for Text Generation
- Compare and contrast GenAI with traditional writing methods
- Discuss several text-generative AI models: pros, cons and applications
- Explain the role of prompt engineering in GenAI
- Identify the seven key ingredients of exceptional prompts
Session 3: GenAI for Image Creation
- Provide an overview of image-generative AI and the ethical considerations related to it
- Evaluate the strengths and limitations of several text-to-image AI models
- Discuss real-world and creative applications of GenAI for image creation
- Describe the step-by-step guidelines for creating powerful AI art prompts